ROImonks
10.04.2024
Since March 2024, Google has started requiring Consent Mode v2 as a mandatory setup. Consent Mode v2 is a part of the Digital Markets Act (DMA) implemented in November 2022. The DMA aims to support smaller organizations in getting a fair share in the digital space and provide greater...
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ROIMonks
20.03.2024
How to Pick High-Converting Topics for Your Blog Posts
When creating content for your company, it’s easy to feel overwhelmed by the variety of topics you can cover in your blog posts. However, quantity doesn’t always mean conversions. But how do you identify the right topics deserving your time and energy? Creating content that clicks with your audience...
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ROImonks
25.02.2024
The Search Trends Insights for Google Search Campaigns
Search trends by Google deserve a spotlight in your marketing toolkit. This useful functionality has been helping us to both understand and improve the performance of Seach campaigns. In this post, we’ll dive into what Search trends are and how to use them to take your campaigns to the...
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ROImonks
02.02.2024
Social Media Ads Research Made Simple with Foreplay App
Tired of making hundreds of screenshots when doing social ad research? Then pasting links in messy spreadsheets. Then sorting tens of folders in Drive… We know. It’s painful. It was a huge challenge for us too. But we stumbled across a super cool app that changed that and we...
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ROImonks
08.01.2024
2 Quick Tactics to Improve Google Performance Max Signals
Performance Max proves that AI plays a role in campaign optimization long before ChatGPT. This AI-powered solution by Google is a game-changer in today’s digital marketing landscape. To make the most out of it, you need to master the so-called “audience signals”. Audience signals serve to give Google precise...
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ROImonks
18.12.2023
How to Use Custom GPTs in Marketing
ChatGPT already plays a pivotal role in shaping effective marketing strategies. But things have gone even further after OpenAI introduced custom GPTs in November 2023. This blog post delves into what GPTs are and how to use them for marketing purposes. What are custom GPTs? The custom GPTs are...
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ROImonks
12.12.2023
How to Optimize Social Media Ads with ChatGPT
ChatGPT has quickly become an essential tool for copywriting in marketing. Not so many people know about its other superpowers, though. The chatbot can also analyze data, for example. This turned out to be super useful in the performance optimization of social media ads. We recently tested it, and...
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ROImonks
08.09.2023
How To Leverage Market Basket Analysis For Revenue Growth
The world of e-commerce is fiercely competitive. For businesses to thrive, they need to continually innovate, providing added value to their customers in unique ways. One such innovative strategy is the creation of product stacks – grouping together complementary products that offer higher value when purchased together than separately....
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